Marketing Tool Library

Google's paid search, display, video, and shopping ad platform.

Facebook and Instagram's advertising platform.

Professional-network advertising platform with strong B2B targeting.

TikTok's self-serve advertising platform.

X (Twitter) self-serve advertising platform.

Reddit's promoted post and display advertising platform.

Pinterest's promoted Pins advertising platform.

Google's event-based web and app analytics platform.

Product analytics platform focused on funnels and retention.

Product analytics platform with strong cohorting and experimentation.

Open-source product analytics, session replay, and feature flags suite.

Autocaptured product analytics that retroactively defines events.

Heatmaps, session recordings, and on-site surveys.

Digital-experience analytics platform with deep session replay.

No-code automation connecting thousands of apps via triggers and actions.

Visual workflow automation platform with granular scenario design.

Google Cloud's enterprise BI platform built on a semantic modeling layer.

Visual analytics platform owned by Salesforce.

Microsoft's business intelligence platform.

Free dashboard tool from Google (formerly Data Studio).

Inbound marketing, sales, and service platform anchored on a unified CRM.

Enterprise-grade CRM and platform with vast ecosystem and customization.

Next-generation, data-model-first CRM popular with product-led teams.

Sales-pipeline-first CRM for SMB sales teams.

Inside-sales CRM with built-in calling and email sequencing.

Channel-based messaging app for teams.

Microsoft's collaboration platform combining chat, video, and apps.

Conversational marketing and sales platform.

Messenger-first customer communications platform.

Affordable chat and inbox platform for SMBs.

Customer data platform for collecting and routing event data.

Open-source customer data pipeline alternative to Segment.

Enterprise customer data platform with strong identity resolution.

Spreadsheet-database hybrid used for content ops and lightweight apps.

Document-database hybrid with strong automation.

Drag-and-drop visual design tool with templates and brand kits.

Browser-based collaborative interface design platform.

Professional creative suite including Photoshop, Illustrator, InDesign, and Premiere.

Adobe's free template-driven design tool.

Connected workspace for docs, wikis, projects, and lightweight databases.

Leading SaaS ecommerce platform powering millions of stores.

SaaS ecommerce platform aimed at mid-market and enterprise merchants.

Open-source ecommerce plugin built on WordPress.

An all-in-one email and automation platform popular with SMBs and ecommerce brands.

Email, SMS, and marketing automation suite, formerly Sendinblue.

Email and SMS platform purpose-built for ecommerce.

Modern email platform built for SaaS lifecycle and transactional sends.

Enterprise experimentation and feature management platform.

A/B testing and personalization platform for marketing teams.

Feature management platform for product and engineering.

Product experimentation and feature flag platform.

Conversational form builder with strong design.

Free Notion-style form builder.

Form builder with thousands of templates and integrations.

Behavior-based messaging platform for B2C and product-led teams.

Cross-channel marketing platform aimed at growth-stage and enterprise B2C.

Email and CRM automation focused on small and mid-market teams.

Salesforce's B2B marketing automation platform (now Marketing Cloud Account Engagement).

Adobe's enterprise B2B marketing automation platform.

Modern newsletter platform with growth and monetization tools.

Newsletter and podcast platform with built-in subscriptions.

Email platform purpose-built for creators (now Kit).

Open-source publishing platform with native newsletters and memberships.

Visual work OS with marketing-specific templates.

Task and project management tool with strong cross-team collaboration.

Modern, opinionated issue tracker popular with software teams.

All-in-one work platform combining docs, tasks, and dashboards.

Kanban board tool from Atlassian.

Comprehensive SEO toolkit covering keywords, backlinks, and competitive research.

Backlink-first SEO suite with strong content and rank-tracking tools.

Content optimization platform powered by NLP.

Content optimization and SERP analyzer tool.

AI-driven content strategy and optimization platform.

AI content brief and writing tool for SEO teams.

Classic SEO suite with strong link metrics.

Desktop website crawler for technical SEO audits.

Desktop SEO crawler with rich auditing visualizations.

Free version of Ahrefs for site owners.

Google's free webmaster reporting platform.

Microsoft's free webmaster platform for Bing.

Round-robin and one-on-one scheduling tool.

Lead-routing and inbound scheduling for B2B sales teams.

Lightweight social media scheduling and analytics platform.

Enterprise social media management with publishing, listening, and analytics.

Enterprise social media management with strong reporting.

Visual social media scheduling tool focused on Instagram and TikTok.

Social calendar and approvals tool for distributed teams.

Customer service platform with strong ticketing and reporting.

Shared inbox platform for customer-facing teams.

Email-first customer support tool oriented around small teams.

Established survey platform for research and feedback.

Enterprise experience management and research platform.

Free video editor for social-first creators.

Audio and video editor that lets you edit by editing text.

Asynchronous video messaging for teams.

Video hosting and analytics for sales and marketing.

Marketing-focused video hosting with strong analytics.

Premium video hosting and player platform.

Visual website builder with production-grade hosting and CMS.

Design-to-deploy site builder with rich interactions.

The most widely used open-source CMS in the world.

All-in-one website builder oriented around design templates.

Drag-and-drop website builder for small businesses.